Each social platform has its own video requirements. Here's what works best in 2026.
TikTok & Instagram Reels
Format: MP4 (H.264). Resolution: 1080×1920 (9:16 vertical). Length: 15-60s performs best. Max file: 287MB (TikTok), 650MB (Reels). Keep the top 15% and bottom 25% of the frame clear of text — that's where the UI overlays go.
YouTube
Format: MP4 (H.264 or AV1). Resolution: 1920×1080 minimum, 3840×2160 for 4K. Frame rate: 30 or 60fps. YouTube re-encodes everything, so upload the highest quality you can.
Format: MP4 (H.264). Resolution: 1920×1080 (landscape) or 1080×1350 (portrait, gets more real estate in feed). Length: 30s-5min for best engagement.
Twitter/X
Format: MP4. Resolution: 1280×720 minimum. Max file: 512MB. Max length: 2:20. Short, punchy clips perform best — think GIF-like content.
Need to resize or compress before uploading? Our compressor handles it all, or try the GIF maker for Twitter-ready clips.